The manufacturing locations below applies to the whole Cheerios range.

Multi Grain Cheerios

Variants
Original
Apple Cinnamon
Oat Crunch Almond
Veggie Blends Apple Strawberry
Fruity
Chocolate Strawberry
Honey Nut
Strawberry Banana
Very Berry

Multi Grain

Multi Grain Cheerios combines whole grain oats, corn and brown rice in a lightly sweetened cereal sold in Canada in sizes from 265g to 1.24kg. It has a hint of sweetness and three whole grains in every bowl.

General Mills manufactures Multi Grain Cheerios at plants in the United States. The oats in the recipe are primarily grown on farms in Manitoba and Saskatchewan. General Mills Canada operates from Mississauga, Ontario.

Each serving has 2g of fibre and 6g of sugar with no artificial colours or flavours. The cereal works for breakfast with milk or as a snack.

Product Highlights

  • Made with 100% whole grains
  • Three whole grains: oats, corn and brown rice
  • No artificial colours or flavours
  • 2g fibre per serving
  • Available in 265g to 1.24kg sizes
22

Canadian-Linked

Imported

Multi Grain Cheerios is manufactured at General Mills plants in the United States, not in Canada. The primary ingredient, whole grain oats, is sourced from farms in Manitoba and Saskatchewan. General Mills is a US public corporation with a Canadian regional office in Mississauga, Ontario.

Score breakdown (100% evidenced, high confidence)

Manufacturing30% of score0/100

Oat flour process starts in Minneapolis, shipped to factories in Iowa and Buffalo NY

Ingredients / Materials25% of score50/100

Most oats grown in Manitoba and Saskatchewan

Brand Ownership20% of score0/100

General Mills, US publicly traded (NYSE: GIS)

Headquarters10% of score60/100

General Mills Canada in Mississauga, Ontario

Canadian Workforce6% of score50/100
Packaging5% of score0/100
Design & R&D4% of score0/100

Key Facts

Made In
United States (Iowa / New York)
Owned By
General Mills (US public company)
Oat Source
Manitoba & Saskatchewan, Canada
Canadian Office
Mississauga, Ontario
Grains
Oats, corn and brown rice

Where to Buy

Product Information

Nutrition Facts

Per 1 cup (30g)% DV
Calories / Calories120
Fat / Lipides1g1%
Saturated / saturés0.3g1%
+ Trans / trans0g
Cholesterol / Cholestérol0mg
Sodium160mg7%
Carbohydrate / Glucides25g
Fibre / Fibres2g7%
Sugars / Sucres6g6%
Protein / Protéines2g
Calcium100mg8%
Iron / Fer4mg22%
Potassium75mg2%

Ingredients

Whole grain oats, Whole grain corn, Sugars (sugar and/or golden sugar, golden syrup), Corn starch, Brown rice flour, Salt, Calcium carbonate, Trisodium phosphate, Monoglycerides, Caramel and annatto (for colour), Tocopherols (for freshness), Vitamins and minerals: Iron, Niacinamide (vitamin B3), Calcium pantothenate (vitamin B5), Pyridoxine hydrochloride (vitamin B6), Folate.

Contains:

Oats

Dietary Information

Whole Grain
No Artificial Colours
No Artificial Flavours

Frequently Asked Questions

Is Multi Grain Cheerios made in Canada?

No. It is manufactured at General Mills facilities in the United States. The oats used are primarily sourced from farms in Manitoba and Saskatchewan, Canada.

Is Cheerios a Canadian brand?

No. Cheerios is owned by General Mills, a US publicly traded company. General Mills Canada operates from Mississauga, Ontario.

What are the ingredients?

Whole grain oats, whole grain corn, sugars, corn starch, brown rice flour, salt, and added vitamins and minerals. Contains oats.

Does it contain allergens?

Contains oats. Check the package for the most current allergen statement.

Where do the oats come from?

Most oats used in Cheerios are grown and harvested in Manitoba and Saskatchewan, Canada, according to General Mills.