Villaggio Artesano White Bread

Variants
Original
White

White

Villaggio Artesano White Bread is a 600 g Italian-style white loaf with a golden crust and a light dusting of flour. Villaggio says it is baked with no artificial flavours or colours and is built for toasting and sandwiches.

Like other Villaggio loaves, it is baked in Bimbo Canada bakeries across Canada. Bimbo Canada, formerly Canada Bread, has been owned by Mexico-based Grupo Bimbo since 2014. The Canadian head office is in Etobicoke, Ontario. Wheat and flour for Villaggio fresh bakery products are sourced from North America.

Ingredients start with enriched wheat flour, water, yeast, sugar, and canola or soybean oil. Two slices (64 g) have 150 calories, 1.5 g fat, 29 g carbohydrate, 2 g fibre, and 5 g protein. The loaf contains wheat and soy and may contain sesame seeds.

Keep it on the counter until the best before date, or freeze it for up to two months. It is not gluten-free.

Product Highlights

  • •600 g loaf with a flour-dusted golden crust
  • •No artificial flavours or colours
  • •150 calories per 2 slices (64 g)
  • •Baked in Bimbo Canada bakeries across Canada
  • •Contains wheat and soy; may contain sesame
74

Our Canadian score

Strong Canadian ties

Canadian-made, domestic & imported inputs

Company’s own label claim: “Baked Across Canada”

Villaggio Artesano White Bread is baked in Canada by Bimbo Canada, a Grupo Bimbo subsidiary. Wheat and flour are sourced from North America, so it is made here with mixed continental grain rather than a Product of Canada loaf.

Score breakdown (100% evidenced, high confidence)

Manufacturing30% of score100/100

“We have several bakeries across Canada that bake our bread fresh every day.”

Ingredients / Materials25% of score50/100

“The wheat and flour we use in our fresh bakery products is sourced from North America.”

Brand Ownership20% of score40/100

“In May 2014, the company was purchased by Grupo Bimbo, the world's largest baking company with operations in 34 countries.”

Headquarters10% of score100/100

“We are headquartered in Etobicoke, Ontario, and operate 15 bakeries, and 183 sales centres across the country.”

Canadian Workforce6% of score100/100

“We employ more than 4,000 associates from coast to coast.”

Packaging5% of score100/100

“We have several bakeries across Canada that bake our bread fresh every day.”

Design & R&D4% of score50/100

“We are inspired by global flavours and trends and are constantly reinventing how we bring them to Canadians with products made from simple ingredients.”

This score is our own read of publicly available evidence, not a regulatory finding. It is not a CFIA or Competition Bureau origin determination, and it is not the same as the "Product of Canada" or "Made in Canada" claims a manufacturer prints on a label. Check the package if you need the official claim. How we score

Key Facts

Made In
Canada (Bimbo Canada bakeries)
Owned By
Bimbo Canada / Grupo Bimbo (Mexico)
Weight
600 g
Key Ingredients
Enriched wheat flour, water, yeast
Serving
2 slices (64 g), 150 calories

Product Information

Nutrition Facts

Per 2 slices (64 g)% DV
Calories / Calories150
Fat / Lipides1.5g2%
Saturated / saturés0.5g3%
+ Trans / trans0g
Cholesterol / Cholestérol0mg
Sodium280mg12%
Carbohydrate / Glucides29g
Fibre / Fibres2g7%
Sugars / Sucres2g2%
Protein / Protéines5g
Calcium50mg4%
Iron / Fer2mg11%
Potassium50mg1%

Ingredients

Enriched Wheat Flour, Water, Yeast, Sugar, Vegetable Oil (canola or soybean), Salt, Vinegar, Wheat Gluten, Calcium Propionate, Acetylated Tartaric Acid Esters of Mono and Diglycerides, Sodium Stearoyl-2-Lactylate, Sorbic Acid, Soy Lecithin, Citric Acid.

Contains:

Wheat
Soy

Warnings

  • May contain sesame seeds.
Store on the counter until the best before date, or freeze well wrapped for up to two months. Avoid the fridge, which makes bread go stale faster.

Additional Details

  • Crust:Golden crust dusted with flour
  • May Contain:Sesame seeds
  • Artificial Additives:No artificial flavours or colours

Frequently Asked Questions

Is Villaggio Artesano White Bread made in Canada?

Yes. Villaggio bakes this loaf in bakeries across Canada. The brand sits under Bimbo Canada, which Grupo Bimbo of Mexico acquired in 2014. Wheat and flour come from North America.

How is this different from Artesano Original White?

This 600 g loaf is the flour-dusted Artesano white. Original White is a 570 g thick-sliced loaf with a different serving weight and calorie count. Both are baked in Canada.

What is in Villaggio Artesano White Bread?

Ingredients include enriched wheat flour, water, yeast, sugar, vegetable oil (canola or soybean), salt, vinegar, wheat gluten, calcium propionate, DATEM, sodium stearoyl-2-lactylate, sorbic acid, soy lecithin, and citric acid. It may contain sesame seeds.

How much does a serving have?

Two slices (64 g) have 150 calories, 1.5 g fat, 29 g carbohydrate, 2 g fibre, 5 g protein, and 280 mg sodium, according to the Villaggio product page.

Does this bread contain gluten?

Yes. It is made with enriched wheat flour and wheat gluten. Villaggio does not currently make gluten-free products.

How should I store this loaf?

Keep it on the counter until the best before date, or freeze it for up to two months. Villaggio says bread stored in the fridge goes stale faster.