ATTITUDE Plastic Free Deodorant
Original
ATTITUDE Plastic Free Deodorant is a vegan, aluminum-free stick in a push-up cardboard tube. The formula is EWG VERIFIED and made with 95% naturally derived ingredients, including baking soda and magnesium hydroxide to neutralize odor, corn starch to help absorb moisture, and shea butter to keep underarm skin comfortable.
The Coconut & Wild Berries scent blends creamy coconut with juicy wild berries for a bright, fruity finish. The plastic-free format uses biodegradable, FSC-certified cardboard instead of a conventional stick case, which cuts packaging waste without changing the formula.
Push up from the base, warm the stick on clean dry skin for a few seconds, then swipe under the arms. Store below 32°C. This is a deodorant, not an antiperspirant, so it neutralizes odor rather than blocking sweat. If baking soda irritates your skin, ATTITUDE also sells a baking-soda-free sensitive-skin version.
ATTITUDE is a Canadian-owned company based in Montreal. This deodorant is made at the brand's Sherbrooke, Quebec factory, with formulas developed in ATTITUDE's in-house lab.
Product Highlights
- •Made at ATTITUDE's Sherbrooke, Quebec factory
- •Canadian-owned brand based in Montreal
- •Vegan and cruelty-free positioning on the brand site
- •Current buy link on ca.attitudeliving.com
- •Formulas developed in the Montreal in-house lab
Category
Our Canadian score
Strong Canadian ties
Company’s own label claim: “Made in Canada”
ATTITUDE Plastic Free Deodorant is made in Canada by ATTITUDE, a Canadian-owned Montreal company. Production and on-site bottling happen at the Sherbrooke, Quebec factory, while most botanical inputs are mixed rather than fully Canadian-grown.
Score breakdown (100% evidenced, high confidence)
“Owning our own facility in Canada gives us the freedom to innovate and maintain complete control over every step, from formulation to fulfillment.”
“We develop our formulas according to the highest standards of quality, transparency, and performance, using effective, clean, and naturally-sourced ingredients.”
“ATTITUDE has grown into a proudly Canadian company — born here, grown here, creating everyday essentials that reflect your values.”
“Located at 4260 Saint-Denis Street in Montreal, our minimalist space inspired by nature provides a serene atmosphere.”
“Wellbeing is deeply rooted in our company culture and our factory’s design reflects that commitment.”
This score is our own read of publicly available evidence, not a regulatory finding. It is not a CFIA or Competition Bureau origin determination, and it is not the same as the "Product of Canada" or "Made in Canada" claims a manufacturer prints on a label. Check the package if you need the official claim. How we score
Key Facts
- Made In
- Sherbrooke, Quebec
- Owned By
- ATTITUDE (Canadian independent)
- Headquarters
- Montreal, Quebec
- Certifications
- Vegan; EWG VERIFIED on select SKUs
- Shop
- ca.attitudeliving.com
Where to Buy
Additional Details
- Lab:Montreal, Quebec
- Factory:Sherbrooke, Quebec
- Official Url:https://ca.attitudeliving.com/products/deodorant-aluminum-free
Frequently Asked Questions
Is ATTITUDE Plastic Free Deodorant made in Canada?
Yes. ATTITUDE is Canadian-owned and makes this product at its Sherbrooke, Quebec factory. Headquarters and the in-house lab are in Montreal.
Who owns ATTITUDE?
ATTITUDE is an independent Canadian company founded by Jean-Francois Bernier. It is privately held and based in Montreal.
Where can I buy it now?
The current official listing is https://ca.attitudeliving.com/products/deodorant-aluminum-free. Older ATTITUDE URLs were updated after the brand rebuilt its shop.
Is it vegan?
ATTITUDE sells this line as vegan and not tested on animals. EWG VERIFIED applies only to select SKUs. Check the live product page.
Are the ingredients all Canadian?
No. Manufacturing and bottling are in Quebec. Surfactants and botanicals are mixed origin. ATTITUDE does not publish a full Canadian input share.
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