Tide Plus Bleach Alternative Liquid High Efficiency Laundry Detergent offers brightening without chlorine bleach. P&G positions it for whites, towels, and mixed loads that need extra vibrancy.
The bleach-alternative chemistry works within the Tide Plus line alongside Downy and Febreze variants. Follow garment labels and test colourfastness on new items.
Imported for Canada. P&G no longer manufactures laundry liquids in Ontario.
Useful when you want whitening power but prefer to skip separate bleach products.
Product Highlights
- •Bleach-alternative brightening actives
- •Safe for colours when used as directed
- •HE-compatible Plus formula
- •Helps revive dingy whites and brights
- •No chlorine bleach required
- •Not Canadian-made
Category
Our Canadian score
Imported
Tide laundry products sold in Canada are not made here. P&G closed its Brockville, Ontario plant in 2020 and its remaining Belleville facility only makes Always feminine care products. P&G has a Toronto head office, but laundry detergent is imported.
Score breakdown (100% evidenced, high confidence)
“P&G closed its Brockville, Ont. plant in 2020. The Belleville facility only manufactures Always feminine care products, not laundry detergent.”
“Tide.ca sells detergent formulated for Canadian washers, but the site does not claim Canadian-sourced ingredients or domestic manufacturing.”
“Tide is owned by The Procter & Gamble Company, a US-headquartered public company.”
“P&G maintains its Canadian head office in Toronto alongside distribution operations in Ontario.”
“P&G employs roughly 1,000 people at its Belleville plant and maintains Canadian corporate and distribution staff.”
This score is our own read of publicly available evidence, not a regulatory finding. It is not a CFIA or Competition Bureau origin determination, and it is not the same as the "Product of Canada" or "Made in Canada" claims a manufacturer prints on a label. Check the package if you need the official claim. How we score
Additional Details
- Scent:Clean scent
- Format:Liquid detergent
- Brand Site:https://tide.ca/en-ca
- He Compatible:Check product label
All Information Sources
Frequently Asked Questions
Is Tide Plus Bleach Alternative Liquid High Efficiency Laundry Detergent made in Canada?
No. Tide laundry detergent sold in Canada is not manufactured domestically. P&G closed its Brockville, Ontario plant in 2020. Laundry products for the Canadian market are imported, though P&G maintains a Toronto head office.
Who owns Tide Plus Bleach Alternative Liquid High Efficiency Laundry Detergent?
Tide is owned by The Procter & Gamble Company, a US public company headquartered in Cincinnati, Ohio. P&G Canada operates from Toronto.
Is Tide Plus Bleach Alternative Liquid High Efficiency Laundry Detergent (Bleach Alternative HE) safe for sensitive skin?
It depends on the formula. Tide Free and Gentle and Tide Zero lines are designed without dyes or perfumes. Scented formulas like Clean Breeze or Febreze variants contain fragrance. Check the label if you have skin sensitivities.
Can I use Tide Plus Bleach Alternative Liquid High Efficiency Laundry Detergent (Bleach Alternative HE) in a high-efficiency (HE) washer?
Most current Tide liquids and PODS sold in Canada are HE-compatible. Powder and some legacy formulas may differ. Look for the HE symbol on the bottle or box and follow the cap dosing guide.
Does Tide Plus Bleach Alternative Liquid High Efficiency Laundry Detergent (Bleach Alternative HE) work in cold water?
Yes. Tide formulas sold on tide.ca are designed to clean in cold cycles. P&G promotes cold washing to save energy. Use the recommended dose on the cap for best results in cold water.
Where can I buy Tide Plus Bleach Alternative Liquid High Efficiency Laundry Detergent in Canada?
Tide is widely sold at grocery and mass retailers including Walmart, Loblaws, Metro, and Shoppers Drug Mart. Availability varies by scent and format.
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